Poppy Barley Inc.

We're defying mass-produced, off-the-rack footwear. Over 60% of women struggle to find boots that fit. Women have wide calves, narrow feet, long legs, short legs, high arches, different sized feet – and so many other “fit issues”. Given most footwear is manufactured considering only one measurement – foot length – it’s not surprising this one-size fits all approach does not work. In February 2012, Poppy Barley set out to change this. Our concept was simple-and the first of its kind in North America: you customize your shoe design and measure yourself in less than 10 minutes, and we deliver handcrafted, perfectly fitted boots. Our solution combines the art of shoemaking with advanced pattern technology. In November 2012, we launched online with a small collection of classic, made to measure flat boots and, due to popular demand, quickly followed up with a Spring/Summer collection of custom ballet flats. Made to measure footwear was once available to a select few. By selling exclusively at poppybarley.com, we avoid all the costs of traditional retail allowing more women to enjoy the attainable luxury of bespoke shoes.